Amazons Helping Women Build Business Empires – Femfunds Workshop 2.0 Review

Femfunds, an organization which grows female-owned businesses by providing female entrepreneurs access to interest- and collateral-free loans hosted a workshop in Lagos this Saturday. ( Learn more here.)

Ushers with warm and non-plastic smiles welcomed you from the registration point all the way to your seat. Treating every attendee like movie stars are. This gave the impression I was going to enjoy this. The ambience of motivation emanated from the neatly arranged seats, hall lighting and 90s I-can-do-anything themed songs.

It is no surprise as Landmark Events Centre has a way of bringing events to life. And it was a delight to see the hall was half-full at about 30 minutes before the program started. Henceforth, I don’t want to hear anyone say Nigerians can’t keep to time. The workshops went smoothly for a number of reasons which I’d highlight as you go on.

Oh the joy of all-women panels! (You don’t see this every day.)
Line up
Tosin Durotoye – Consultant Strategist, TechAdvance.
Mo Odele – lawyer, Curator ScaleMyHustle.
Chika Uwazie – HR expert, CEO, Talent Base.
Oluwatosin Olaseinde – investor, Founder The Money Africa
Arese Ugwu – author, CEO Smart Money Africa.
Afua Osei – media entrepreneur, Co-founder She Leads Africa
Dr Chinny Ogunro – researcher, Co-Founder Africa Health Holdings

Video- Watch Afua Osei give an electrifying talk on building a digital tribe .

Content

Moderators set the tone for an event and Lamide Akintobi (award winning journalist and TV presenter) was remarkable. The speakers are young, accomplished women in fields ranging from real estate, academia, and health to law, sharing experience about career, family, and confidence and having the right attitude towards money. It was indeed a brilliant selection of successful Nigerian female entrepreneurs with local and global impact.

They held the attention of audience all through. Loud cheers reverberated across the hall to herald the presence of these women, who between them, have inspired millions for years via social media.

The talks and panels centred on the art of negotiating better deals and salaries, scaling business to global markets, pitching brands, investing in real estate, understanding money intricately and a short guide to digital marketing. Tasks were assigned, burning questions answered and free coaching sessions given out. It was an eye-opening session with every one of the attendees charged to implement these lessons in their businesses.

Food
Meal tickets were handed out at registration. After the talk, attendees went on a queue for food and drinks. The food was tasty party jollof and beef. The caterers did not forget the topping almost every Lagos woman likes- dodo. (Is there anyone who doesn’t like dodo?). It was a free event so no grand feelings of entitlement with the menu. But in all, the organizers provided a decent meal.

Souvenir

A beautiful book combining event agenda and a weekly planner. A blend of thoughtfulness, functionality and cuteness.

Convenience
This was neat and again reflects the great choice of venue. The restroom was clean, properly maintained by cheerful staff with everything needed present in abundant supply. It smelt so good that you forgot what it was meant for. I’m particular about this because dirty conveniences spread infectious diseases. And we all have attended fancy events whose planners forgot this important part.

Organization
There is a special type of beauty in time management. Two email reminders prior to the event urged attendees to be punctual. That is the kind of follow up we need more of. There was strict adherence to time allotted for each speaker. This highlighted the importance of rich quality content. Being able to effectively manage hundreds of guests is no easy task but rewarding when done to near-perfection

___________
In all, the impact of workshops like this is far-reaching. More young women need to be supported in their ground-breaking ideas. They should not think of themselves as extensions of anyone else but individuals with equal rights to financial independence and stability.

Imagine a world with more accomplished women in their twenties just as some of the speakers are.

It is possible.

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Were you at the event? Kindly share your thoughts.

-Oumissa

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